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Visma Dataløn Leverages Video Messaging to Accelerate B2B Sales

Discover how Visma Dataløn leveraged video messaging to enhance their B2B sales process. Learn how they built stronger customer relationships, increased upselling opportunities, and stayed ahead of the digital revolution.

By Øystein Hansen 5/12/2023 5 min read Customer Success
Visma Dataløn Leverages Video Messaging to Accelerate B2B Sales

In an era of digital transformation, Visma Dataløn, a leading provider of payroll systems, has successfully leveraged video messaging to stay ahead of the curve in the B2B sales landscape. The company found a winning formula in MailVideo, a video messaging solution for B2B sales.

“Video messages accelerate our sales cycle. Not only does it help us maintain strong communication with our customers, but it also makes addressing questions and explaining contracts a seamless process.” Mark Refstrup Jakobsen, a Key Account Manager from Visma Dataløn shared. This strategy has enabled Visma Dataløn to foster robust relationships with their customers, ensuring that each interaction is both meaningful and personalized.

The company uses video messaging not only as a communication tool but also as an integral part of their sales strategy. “We use video messages to improve our customer relationships and increase upselling opportunities. The personalized approach strengthens our connections with clients.” Mark explained. By incorporating video messages into their sales process, Visma Dataløn has managed to build deeper bonds with their clients, thereby amplifying their sales opportunities.

Adopting a new tool into an organization’s operations can often be a daunting task. However, Visma Dataløn found the transition to MailVideo to be a smooth one. “MailVideo has been a pleasure to use. It’s simple, user-friendly, and we were able to learn the system quickly. This has allowed us to focus on what truly matters - building relationships and growing our business.” Mark added.

Visma Dataløn’s decision to implement MailVideo into their sales process stemmed from a proactive approach to keeping up with the digital revolution in the B2B sales landscape. The company recognized the potential of video messaging as a tool to foster strong customer relationships while staying abreast with the rapid pace of digital transformation.

“In today’s digitalized B2B sales landscape, we knew we had to stay ahead of the curve. MailVideo’s video messaging solution has been widely embraced by our team at Visma Dataløn, as we recognize its ability to foster strong customer relationships while keeping up with the rapid pace of digital transformation. We couldn’t be happier with our decision to use MailVideo!” Mark from Visma Dataløn enthused.

The success story of Visma Dataløn serves as an inspiration for other B2B companies looking to enhance their sales process. By embracing innovative tools like video messaging, businesses can not only strengthen their client relationships but also gain a competitive edge in today’s increasingly digitalized sales environment.

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Visma Dataløn Customer Success Video Messaging B2B Sales Digital Transformation

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